4AD, The Guardian, 2013
- MA
- Feb 6, 2018
- 1 min read
Updated: Feb 5, 2025
4AD: the 'pure' label behind Pixies and Cocteau Twins
When my 4AD biography Facing The Other Way: The Story of 4AD was published, I wrote a feature for the Guardian.
"Little was known about Ivo Watts-Russell and Peter Kent, the enigmatic founders of celebrated indie label 4AD, until they were tracked down in the US."
Find it here
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